A metric used to measure the quality and trustworthiness of a URL. It is based on numerous factors, such as domain authority, backlinks, external equity links, social media and content signals. A higher UR score indicates that the website is more likely to be reliable and trustworthy. Developed by Ahrefs
For the list above, we were keen on creating an integrated and comprehensive digital dictionary starting from basic terms such as “social media,” “website,” or “advertisement" to the advanced terms that new and experienced marketers alike may have overlooked or be fuzzy on.