A social media platform where users interact, or “tweet” by posting a message or replying to a message in 280 characters or less. Each keystroke on a keyboard is considered a character. Twitter is used to share information and links, and utilizes hashtags to categorize information. Tweets are typically public and can be seen by anyone.
You can follow other users and see what they are tweeting about and you can use hashtags (See Hashtags) to see what people are saying about any given topic. When tweeting, make sure you have the appropriate hashtags to make sure your company gets mentioned in the relevant conversations! The more you tweet, the bigger your following, and the more people that will retweet your tweets!
If you are followed by another user, that user will see your tweets in their feed. Similarly, you will see the tweets of anyone you follow in your feed.