SEO is the practice of designing web pages so that they rank as high as possible in search engine search results like Google, Bing and Yahoo.
It is the process of improving a website’s performance and positioning in organic search engine results through a variety of methodologies including content production or improvement, technical and code improvement, and link acquisition.At its core, this means helping search engines better understand a website’s contents and providing users a better experience.
Do you want to increase organic growth and visibility on the internet? Then you have to polish your SEO game. Through technical (e.g., a correctly structured website that a search engine understands) and creative (using the right keywords, optimized headlines etc.) aspects, well-made SEO improves your chances of appearing among the first results in a search query on Google or other search engines.
It is a complex activity that involves optimising elements of your website, as well as getting high quality links from other websites, to get the search engine’s algorithm to favour your website pages over competing ones, for certain search queries relating to the topic and nature of your website.
Search Engine Optimization is a marketing term that refers to the strategy of enhancing a page or sites standing within a search engine through the use of keywords and content. When talking about “SEO Value” that refers to the visibility that your website is receiving. Taking into account on-page and off-page factors, inbound marketers can improve their sites placement in search engine results. Search engines take into account A LOT of factors including titles, tags, keywords, images, content, word-count, links, inbound links,… you get the idea. There’s a lot of factors in improving SEO value, so try to fine-tune all of these different factors to see what the best combination will be for getting the most visibility.